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Promoting Your Event

1. The Clear Bag is Universal Signage
   1. The ClearStream is designed to educate attendees, with it's clear printed bag, and bold signage. Attendees will quickly adapt to the use of the units. Your recovery-rate will increase making your efforts more worthwhile!
2. Send out literature before the event featuring pictures of the ClearStream.
   1. Pictures are accessible off of our website. Right Click over the picture and either click save copy as or print picture. If you save copy as you will save that picture to your desktop and you will be able to use it as a JPG file. If there are other types of pictures which you need and are not able to find on our website, please contact us and we would be happy to send you more pictures via email.
3. Promotional Ideas
   1. Pre- and Post-event press releases featuring the recycling program. (Samples available).
   2. Reminders to recycle during the event over the P.A. system.
   3. Special shirts and bags for cleaning crew (advertising recycling).
   4. Placing bike flags with a recycle logo helps the crowds to see where the recycling containers are located at extremely crowded events.
   5. Banners and signs
   6. Include information in publications, programs, ads, etc.
4. Invite patrons to share their pictures or take your own pictures, report your success, and submit to the local papers to build recognition for your organization and its recycling program.
5. Invite the appropriate press so they can support you and your green event.
   1. This will also help encourage others to green their events.
   2. This will get you good coverage and hopefully increase attendance.

Wrapping up clearly successful events

Celebrate your success with these four steps:

1. Recognize your volunteers
   
   Celebrate the accomplishments of the people who green the event.

   There are many good ways including recognition dinners, etc. at the dinner, ask the volunteers to write their comments about the event and suggestions for next year on a cocktail napkin, then collect them and add to your final report.

2. Record the recyclables

   Ask the people running the event, whether your staff or volunteer community groups, to take pictures of the ClearStreams and the central collection container as it fills up with uncontaminated recyclables.

3. Report your results

   Calculate the return on the investment in man hours, (your volunteer hours represent a great savings in staff labor), reduced cost of trash disposal, value and volume of recyclables, reduced litter cost ( compared to previous years), etc. Make use of the media using the PR templates provided in the green event kit.

4. Recruit new volunteers. Events are a great place to recruit additional volunteers.